Sunday, December 05, 2004

Real vs. Fake
Over the Thanksgiving holiday, I watched the movie High Fidelity with a friend of mine. Having seen the movie previously along with reading the novel, I was familiar with the content of the story and the characteristics of its main characters, but hadn't dealt with or thought about either in quite some time. Anyone familiar with either the novel or the film knows that it concerns characters in a record store that are more than condescending towards customers who don't appear to be in the know. This very aspect led to a discussion about the treatment patrons receive in two different kinds of settings, the highly specialized, non-chain affiliated establishment versus those belonging to a gigantic conglomerate of retail outlets.

In the former, you run the risk of being labeled and treated as an outsider, someone who isn't in the know and doesn't really appreciate the most important aspects of whatever particular subject area is in discussion, mostly music, books, films, or comic books. But at the same time, you will most likely get an honest response to your inquiries. There's really no chance that you'll get a false opinion on the subject at hand. In the latter establishment, you run the risk of being pandered to for nothing more than a sale's commission. You really don't know whether the salesperson's opinion of the material is genuine or not. Have you ever noticed that in these chainstores, nothing is really bad? All books are pretty entertaining, most music is pretty good, and many, many films are tremendous. Where does the salespitch end and the real personality of the worker start? I'd say it's almost impossible to know.

So what's worse, being lied to or being treated with condescension?

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